Property is today’s most popular financial investment. The traditional Stock Market offers high returns but it proves to be a highly volatile market. 50% of all members of “The Times Rich List” made their fortunes through property investments, proving that property in good condition with the right location will show an increase in value each year. Bulgaria is an exciting emerging market and currently offers property at prices impossible in other areas of the world. With prices steadily rising and predicted to continue to do so for some time, wise property investment in Bulgaria seems to promise excellent returns on investment. Buyers are snapping up bargains now, with the perception to enjoy above average returns on investment in the near future, but do they really know how the Bulgarian market functions?